pbyou

A division of personal branding youniversity

Build the Brand That Matches Who You’ve Become — Not Who You’re Defaulting To

Personal Branding YOUniversity™ is a 12-week, identity-driven brand education program for professionals ready to translate experience, authority, and insight into a coherent brand system that actually works in the market.

 

This is not about visibility for visibility’s sake.
It’s about building a brand that reflects who you truly are — and can support where you’re going next.

Discover If You’re Ready for This Level of Brand Work

Not everyone enters YOUniversity the same way.

Build the Brand That Matches Who You’ve Become — Not Who You’re Defaulting To

Personal Branding YOUniversity™ is a 12-week identity-driven brand education program for professionals ready to translate experience, authority, and insight into a coherent brand system that actually works in the market.

Enroll Now

Who This Is For

  • This program is for you if:
  • You’ve built real experience, but your brand doesn’t reflect it
  • You’re under-recognized, under-positioned, or under-paid
  • Your work is valuable, but your message lacks cohesion
  • You want to build intellectual property from lived experience
  • You’re ready to think like a business owner — not just a service provider
  • You can stay with a process long enough to integrate change
Assess Your Brand Readiness

This Is What Brand Elevation Looks Like.

  • Different industries. Different journeys. One integrated brand operating system.
  • One integrated brand operating system.

This is no longer living in your head.

Signature Framework Creation

This is where clients begin to recognize themselves accurately — not as a collection of services, but as a distinct authority with a point of view that already exists.

  • Custom industry framework
    → We create and extract the logic you’ve been using intuitively — and make it visible.
  • Visual framework map
    → Clients can finally see how their thinking works.
  • Guided Focus Group with testimonial snippets
    → They hear their value reflected back in language that isn’t self-edited or minimized.
  • Focus Group Report
    → Proof isn’t manufactured — it’s documented.

So that… you stand out with ownable IP, have proof even if you’re early, and position yourself as the go‑to authority.

The moment clients see what has always been working — but never fully articulated

John Doe

Once clients recognize their authority clearly, we document it — so it can be used, scaled, and trusted. B

Deliverables

Core Brand Foundation (everyone)

  • These aren’t just marketing assets. They’re the stabilized evidence of who you are, how you think, and what you’re here to lead.
  • 12-Week Brand Build: A cohesive visual and messaging system that reflects how you actually think, lead, and serve.
  • Offer Ladder: A clear progression of offers aligned with authority — so it’s obvious what you sell and why it makes sense.
  • Launch Cycle Tested: Your message and offers tested in real conditions, grounded in response — not assumptions.
  • Content Labs (Created Live): Real posts, videos, and copy created from your actual voice — not templates.
  • Photo Shoot(30+ Images): Brand imagery that reflects presence, credibility, and leadership.
  • Brand Intelligence Roadmap: Every brand pillar scored and mapped, showing what’s aligned and what needs correction.
  • 12 Months Support: Group coaching, Q&A, and continued access — because clarity needs reinforcement to become second nature.
  • THE WALK-AWAY: You walk away with language you trust, assets that sell, content that converts, and a brand that finally matches your mission.

Who This Is Not For

  • No shaming. Just clarity.

You want someone to “figure it out for you.”

That level of support exists — it’s a higher-touch service

You’re looking for a logo or website without identity work.

This program builds the foundation first.

You resist reflection or reject feedback.

Unless you’re willing to work through that — this program supports growth, not avoidance.

You are in crisis mode and need immediate marketing results.

That’s different work — book a strategy call.

You consistently start over instead of finishing.

And you’re not ready to interrupt that pattern yet.

You feel uncomfortable being seen as an authority.

And you’re not willing to do the pre-work required to step into that role.

Assess Your Brand Readiness

The Problem Most Branding Programs Miss

  • Most branding programs fail because they start at execution.

They lead with:

  • Tactics before clarity
  • Visibility before authority
  • Output before integration

YOUniversity™ begins with:

  • Identity
  • Authority
  • Intellectual Property

The Method

The YOUniversity™ Method

  • You’ll be guided through a structured process designed for education, application, and integration — not performance.
  • Extract proprietary IP from your lived experience
  • Position yourself clearly in the market
  • Build a coherent brand system (message + visuals)
  • Create offers aligned with authority
  • Communicate consistently without depletion
  • Integrate your brand over time — not in bursts
  • This is education, application, and integration — not performance.

What You’ll Learn

  • The program is organized in phases — not weeks — to support real integration, not rushed execution.

Phase I

Identity & Authority

Assessments, archetypes, peak experiences, identity signals

Phase II

IP & Positioning

Frameworks, messaging, buyer intelligence, validation

Phase III

Brand System

Visual logic, platform integration, coherence

Phase IV

Offers, Sales & Activation

Offers, buyer journey, sales language, content, field test

Assess Your Brand Readiness

How the Program Works

  • 12-week structured curriculum
  • Weekly live group calls (90 minutes max)
  • Taught by April Gregory
  • You complete the work — guidance and review provided
  • 12 months of integration access
  • Entry via readiness pathway (quiz, challenge, or audit)

The Hidden Tax of Invisibility

82% of experts never break through.
Not because their work isn’t good — but because nobody knows them.

That’s the hidden tax of invisibility.

  • The vacation you promised your spouse? Cancelled again.

  • The keynote you swore you’d give? Still waiting.

  • The book you said you’d write? Blank page.

Your family pays the price.
Your spouse pays the price.
You pay the price.

You know your work is bigger than your brand.
But until the world sees it, you stay capped.

What’s Expected of You in YOUniversity™

  • Show up open, committed, and engaged

  • Reflect honestly on your lived experience

  • Collaborate in the process — you’re not doing this alone

  • Implement what you learn

  • Stay with the process long enough to integrate

  • Celebrate progress as it happens

  • Operate in integrity — with your work, the group, and the clients you intend to serve

Brands I've Worked With

ABOUT YOUR INSTRUCTOR

Meet April Gregory

Founder of Personal Branding YOUniversity™

Brand strategist, educator, and authority architect.

 

April has worked with professionals across healthcare, counseling, consulting, leadership, service-based businesses, and creative industries to help them translate lived experience into coherent, market-ready brand systems.

Her work focuses on identity alignment, intellectual property extraction, and sustainable authority — not hype cycles or performance marketing.

FAQs

Do I have to know my niche yet?

No. The process reveals it for you.

Can I choose more than one track?

Yes — but we focus on one at a time to ensure completion and clarity.

What if I don’t have testimonials?

That’s why we run your focus group. You’ll leave with real quotes.

Will I leave with tangible assets?

Absolutely. From photos to outlines to frameworks, you’ll have deliverables in hand.

What if I can’t travel?

Virtual options are available for select elements — retreat and Content Lab are in‑person.

This website uses cookies.