The Podcast for Authority-Driven Experts
You, The Brand
Turn your expertise into authority, and your authority into income.
Marketing · Authority · Embodiment
What this is
You, The Brand is for the expert or founder who knows the work is excellent — and is done watching less-talented people get chosen instead. Each episode explores personal branding, authority marketing, thought leadership, visibility, and business growth for experts and founders.
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Episodes
Every episode.
What Personal Branding Actually Is (And Why It Was Never Self-Promotion)
What is personal branding? Discover why personal branding isn't self-promotion, and how to build authority, visibility, and income.
Listening is where it starts.
Whether it's your name or your company's name on the door, the Brand Gap Assessment™ names exactly where it's leaking — in about four minutes.
Your host
April Gregory
April Gregory is a brand and marketing strategist whose campaigns have generated millions over more than twenty years. A six-figure strategist and the author of You, The Brand, she built the show to do in your ears what she does for clients in the room: close the gap between the value you deliver and the authority — and income — it earns.